008: Naresh Vissa | Fifty Shades Of Marketing

Naresh Vissa is Founder and CEO of Krish Media & Marketing – a full service online and digital media and marketing consultancy and agency. He has worked with leading publishers, media firms and institutions such as CNN Radio, JP Morgan Chase, EverBank, The Institute for Energy Research, Houston Rockets, Houston Astros, the American Junior Golf Association, Agora Publishing, and Stansberry Research.

Vissa graduated Magna Cum Laude from Syracuse University’s Honors Program with degrees in broadcast journalism, finance and accounting. He earned a Master’s Degree from Duke University’s Fuqua School of Business.

Vissa has been featured on USA Today, Yahoo!, Bloomberg, MSNBC, Huffington Post, Business Week, MSN Money, Business Insider, India Today, Hindustan Times and other domestic and international media outlets.

The Book: Fifty Shades of Marketing

It’s not just about the digital marketplace
It’s meant for anyone with an entrepreneurial spirit and mind
It references the book “Fifty Shades of Grey
Marketing is an important part of every single business undertaking
People need to know about you, what you offer, how you can help, and why you’re awesome

The Author:
Grew up in Houston, Texas
Didn’t like to read or write in elementary school
Spent some time in Media industry
Can play the song “Cups” using actual cups from the movie “Pitch Perfect”
Books he admires:
Seven Habits of Highly Effective People  and
The Bhagavad Gita

The Mindset
Book was inspired by clients who were resistant to online and digital marketing
Gave up many nights and weekends to research book
Wrote alot of the book using the phone
Set hard deadlines
Choose self-publishing to have more control over the message

Thank You for finishing your book Naresh and for sharing your message with the world!
Listen to the episode to hear the Tip he provides for the soon-to-be published authors.
Learn alot more about Naresh Vissa at www.nareshvissa.com
Other books by Naresh:

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